Winter Vaccines - Don't Let Your Protection Fade - Flu Update
A national advertising campaign consisting of TV, radio, digital and social media advertising will go live from 4 September encouraging eligible audiences to get their winter vaccines.
A key focus of the Don't Let Your Protection Fade Campaign will be to encourage uptake amongst groups where uptake has been lowest such as pregnant women, Health and Social Care workers, those with underlying health conditions, unpaid carers and ethnic minority groups.
Information on eligibility and booking vaccines can be found on NHS inform.
Further to sharing the Winter Vaccines Eligibility Assets with you on 21 August, please also find an Adult Flu Stakeholder Toolkit with key campaign assets that can be found via the SG Marketing Resource Centre - Winter Vaccines. This includes: Generic Flu, 18-49 year old and 50-64 year old campaign assets.
If you have any questions on this please let us know.
Thanks so much for your continued help and support.